# llms-full.txt — Kfir Harbi — Complete Portfolio Reference

> Kfir Harbi is a Visual Strategist & Creative Director based in Berlin, Germany, with 30 years of professional experience in photography, videography, and AI-enhanced creative direction.

## Contact

- Website: https://www.kfirharbi.com
- Email: studio@kfirharbi.com
- Phone: +49-30-22605385
- Instagram: https://www.instagram.com/kfirharbi/
- LinkedIn: https://de.linkedin.com/in/kfir-harbi-5526a61b
- Facebook: https://www.facebook.com/kfir.harbi

## Services

- Food Photography & Styling
- Brand Campaign Production (Strategy, Direction, Execution)
- Video & Film Production (Commercials, Image Films, Social Content)
- AI-Hybrid Creative Direction (combining real photography with AI-generated visuals)
- Architecture & Interior Photography
- Editorial & Portrait Photography
- Corporate Event Documentation
- Product Photography & E-Commerce Visuals
- Social Media Content Creation

## Credentials

- German Press Card Holder
- Getty Images Contributor — https://www.gettyimages.de/search/2/film?phrase=kfir%20harbi&sort=best
- StockFood Contributor
- Co-founder of achso! agency (achso.media)
- 30 years of professional experience since 1994

## Side Projects

- Harbi Darbi — Electronic music and DJ performance
- Pic2Film — AI-powered photo-to-cinema transformation technology

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## Portfolio — Full Project List

### Heinz — Product Campaign
- Category: Food & Beverage
- Approach: Photography + Styling
- Scope: Brand Campaign
- Description: Food photography and styling for Heinz magazine commercials, in collaboration with recipe developer and stylist Amit Donskoy.
- URL: https://www.kfirharbi.com/#heinz

### Lotus — Cookbook
- Category: Food & Beverage
- Approach: Food Photography + Styling
- Scope: Cookbook / Editorial
- Description: Food photography for the Lotus cookbook, produced in collaboration with recipe developer and stylist Amit Donskoy.
- URL: https://www.kfirharbi.com/#lotus

### GCH Hotel Group × German Handball
- Category: Lifestyle & Hospitality
- Approach: Direction + Cinematography
- Scope: Brand Image Film
- Description: A comprehensive visual campaign for GCH Hotel Group spanning image films, branding photography, and employee testimonials. We created a sporty image film celebrating the brand's partnership with the German Handball Federation (DHB) and the 2023 world champion team, plus branding photography for the updated food menu at GCH Hotel Ahlbeck.
- URL: https://www.kfirharbi.com/#gch-handball

### Strauss — Stop-Motion Campaign
- Category: Food & Beverage
- Approach: Stop-Motion Animation
- Scope: Product Launch
- Description: Stop-motion animation campaign for Strauss cheese cream's limited edition launch. Three videos, each styled as a different film genre — French cinema, Arabic film, and Kung-Fu — with animation and post-production by Boaz Balachsan and original music by Mark Pinchasov.
- URL: https://www.kfirharbi.com/#strauss

### NightKitchen Berlin
- Category: Lifestyle & Hospitality
- Approach: Photography + Film
- Scope: Brand Content
- Description: Creative content and concept development for the social media presence of NightKitchen Berlin, capturing the energy of dinner with friends.
- URL: https://www.kfirharbi.com/#nightkitchen

### BBB Burgers Berlin
- Category: Food & Beverage
- Approach: Film + Edit
- Scope: Brand Film
- Description: Identity video for BBB Burgers Berlin, designed for social media and branded campaigns.
- URL: https://www.kfirharbi.com/#bbb-burgers

### Portraits & Editorial
- Category: Editorial & Culture
- Approach: Portrait Photography
- Scope: Magazine Covers & Profiles
- Description: Editorial portraits and magazine features that tell real stories. Thoughtful, sharp, and deeply human.
- URL: https://www.kfirharbi.com/#portraits

### freiraum
- Category: Lifestyle & Hospitality
- Approach: Photography + Styling
- Scope: Product + Fashion
- Description: In collaboration with achso Agency, we created a playful product visual series for Freiraum, a lifestyle platform focused on curated, design-forward goods. Each product came to life within an imagined 'Freiraum world,' where color, texture, and space interact in unexpected ways for digital and e-commerce campaigns.
- URL: https://www.kfirharbi.com/#freiraum

### Yachts — Interior Photography
- Category: Architecture & Space
- Approach: Interior Photography
- Scope: Spatial Storytelling
- Description: Visual storytelling for modern and classic yachts, capturing refined interiors with clarity and atmosphere. Whether showcasing sleek contemporary builds or timeless vessels, each image highlights craftsmanship, spatial experience, and onboard character. Created for designers, publications, and yacht dealers.
- URL: https://www.kfirharbi.com/#yachts

### Mindspace
- Category: Architecture & Space
- Approach: Architectural Photography
- Scope: Interior Photography
- Description: In collaboration with achso Agency, we created immersive visual tours for four of Mindspace Germany's boutique coworking and private office locations. Designed to support a major social media campaign, these guided tours offer prospective members an engaging way to explore the spaces remotely.
- URL: https://www.kfirharbi.com/#mindspace

### Still Life & Product
- Category: Lifestyle & Hospitality
- Approach: Photography + Styling
- Scope: Packshots & Campaigns
- Description: Product photography and atmosphere visuals created for commercial use across Amazon, e-commerce platforms, and branded campaigns. Pack shots and lifestyle imagery designed to showcase products with clarity and context.
- URL: https://www.kfirharbi.com/#still-life

### BiteMojo — Rome
- Category: Food & Beverage
- Approach: Food Photography
- Scope: Travel & Culinary
- Description: Visual content creation for bitemojo, a culinary app exploring local flavors across five cities. We produced promotional videos, app content, and crowdfunding materials spanning Berlin, Rome, Barcelona, Tel-Aviv, and Jerusalem.
- URL: https://www.kfirharbi.com/#bitemojo

### Berlin Restaurants — Ongoing Content
- Category: Food & Beverage
- Approach: Content Creation
- Scope: Social Media + Marketing
- Description: Ongoing content creation for some of Berlin's most exciting restaurants. From Bellboy's vibrant atmosphere to Gila & Nancy's Israeli-inspired cuisine by chef Eyal Shani, and NightKitchen's creative nightlife dining — capturing the energy and flavors that define Berlin's food scene.
- URL: https://www.kfirharbi.com/#berlin-restaurants

### Sauter
- Category: Food & Beverage
- Approach: Photography + Styling
- Scope: Social Media Campaign
- Description: Social media campaign imagery for Sauter, featuring food styling by Keren Barak and production support from Samgal Kitchens and Blink It.
- URL: https://www.kfirharbi.com/#sauter

### Living 50's
- Category: Architecture & Space
- Approach: Photography + GIFs
- Scope: Architecture Documentation
- Description: A Berlin apartment redesigned by E. Müller Innenarchitektur, blending existing structure with new clarity. We produced still photography and motion-based GIFs to capture not only the atmosphere of the space, but also how it functions — the movement of doors, the play of light, and the adaptability of rooms.
- URL: https://www.kfirharbi.com/#living-50s

### Nest 33
- Category: Architecture & Space
- Approach: Photography + GIFs
- Scope: Architecture Documentation
- Description: A minimal apartment by E. Müller Innenarchitektur. We developed still images and animated GIFs to express both the form and feeling of the space, created in close dialogue with the architect. The combined visual approach reveals detail, atmosphere, and the flow of the interior.
- URL: https://www.kfirharbi.com/#nest-33

### Mahneyuda
- Category: Lifestyle & Hospitality
- Approach: Film + Edit
- Scope: Restaurant Film
- Description: A night at the legendary Mahneyuda restaurant in Jerusalem. We captured the atmosphere, energy, and culinary artistry of this iconic dining destination, bringing its character to life through visual storytelling.
- URL: https://www.kfirharbi.com/#mahneyuda

### Breakfast at Kanaan
- Category: Food & Beverage
- Approach: Film + Edit
- Scope: Social Media Promo
- Description: Promotional video for Kanaan restaurant, highlighting their weekend breakfast offer for social media and web presence.
- URL: https://www.kfirharbi.com/#kanaan

### Yaarit & Kristin
- Category: Lifestyle & Hospitality
- Approach: Film + Edit
- Scope: Social Media Video
- Description: Visual documentation of the jewelry-making process for Yaarit & Kristin, capturing the craft and artistry behind their stylish designs for social media promotion.
- URL: https://www.kfirharbi.com/#yaarit-kristin

### Kfir Garage — Ident Video
- Category: Lifestyle & Hospitality
- Approach: Film + Creative Direction
- Scope: Brand Ident
- Description: A rhythmic visual story of daily work at Kfir garage in Israel, created by capturing the space's own rhythm and sounds. Directed and filmed by Kfir Harbi with creative direction and editing by Yael Zilberfeld.
- URL: https://www.kfirharbi.com/#kfir-garage

### Memories from India
- Category: editorial
- Approach: Street & Portrait Photography
- Scope: Personal Documentary
- Description: A personal documentary through the colors, faces, and rhythms of India. From bustling markets and quiet temples to spontaneous portraits on dusty streets — these images capture the raw beauty of everyday life through an intimate, unhurried lens. Shot over multiple visits, the series reflects a deep connection with the people and places encountered along the way.<br><br>From time to time and for special requests, I also lead groups of photography lovers on journeys together — combining creative direction with hands-on guidance for unforgettable visual adventures. <a href="/journey-with-kfir" target="_blank">Join the next journey →</a>
- URL: https://www.kfirharbi.com/#memories-from-india

### Magazine Editorials
- Category: Editorial & Culture
- Approach: Editorial Photography
- Scope: Editorial Portraiture
- Description: Published editorial portraits across leading magazines. A body of work spanning years of collaboration, capturing personalities with depth, presence, and narrative clarity.
- URL: https://www.kfirharbi.com/#magazine-editorials

### Obela — TV Commercial
- Category: Food & Beverage
- Approach: Direction + Cinematography
- Scope: TV Commercial
- Description: A production of achso.media. We created a 15-second TV commercial and accompanying OOH campaign for Obela hummus, showcasing how sharing brings people together — with a humorous twist on what's too good to share. The spot aired 595 times across major German channels in May 2022, supported by a 6-second online digital version.
- URL: https://www.kfirharbi.com/#obela

### Mind the Tech Berlin 2025
- Category: Tech & Innovation
- Approach: AI Film + On-Site Headshot Studio
- Scope: Event Content + On-Site Headshots
- Description: We produced a fully AI-integrated opening film for Mind the Tech Berlin 2025, blending motion, sound design, and generative visuals into a cinematic conference opener. Alongside the film, we set up an on-site headshot studio where guests received branded LinkedIn-ready portraits via QR code in seconds — one of the most popular activations at the event.
- URL: https://www.kfirharbi.com/#mind-the-tech

### Elle Magazine × Peter Norman
- Category: Editorial & Culture
- Approach: Editorial Photography
- Scope: Food Editorial
- Description: A food story created for Elle Magazine Sweden celebrating chef Peter Norman's Mediterranean-inspired cuisine. The series explores rich textures, seasonal ingredients, and the relaxed elegance of shared meals, capturing the colors, freshness, and warmth at the heart of his cooking.
- URL: https://www.kfirharbi.com/#elle-magazine

### The Gibson — Image Film
- Category: Lifestyle & Hospitality
- Approach: DOP & Editing
- Scope: Brand Identity
- Description: London's legendary Gibson Bar opened in Berlin, and we were there to tell its story. Produced with achso Agency, we created a cinematic image film and social media series capturing Marian Beke's theatrical approach to cocktails — where every drink is a performance.
- URL: https://www.kfirharbi.com/#gibson

### FÜNF AUF 100
- Category: Architecture & Space
- Approach: Photography + Video
- Scope: Architecture Documentation
- Description: A home for five in 100 sqm. We collaborated closely with architect E. Müller Innenarchitektur to create photography and video reflecting the warmth, light, and thoughtful design of this compact family space. The visual work was featured in publications and award submissions.
- URL: https://www.kfirharbi.com/#fuenf-auf-100

### CPHI Milan 2024
- Category: Tech & Innovation
- Approach: Event Photography
- Scope: Corporate Event
- Description: Event documentation and photography from CPHI Milan 2024, one of the world's leading pharmaceutical industry events and platforms for innovation and partnership.
- URL: https://www.kfirharbi.com/#cphi-milan

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## Notable Clients

Heinz, Nestlé, Elle Magazine (Sweden), Artlist, Coin Master, Strauss, Obela, Mindspace, GCH Hotel Group, JetPeel/TavTech, AB Dental, TAPI, Capellicini, Medis, Lotus, Sauter, Freiraum, NightKitchen Berlin, The Gibson Bar, BiteMojo, Mahneyuda

## Industries Served

Food & Beverage, Tech & Innovation, Lifestyle & Hospitality, Architecture & Space, Editorial & Culture, Pharmaceutical, Medical Technology, Gaming, Coworking, Hospitality

## Geographic Reach

Based in Berlin, Germany. Works internationally across Europe, Israel, and worldwide.

## Languages

English, German, Hebrew